PAY THE DØLLS™
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queer marketplace & fundraising platform.
Three brands. One platform. Browse the in-house shop, fund a doll directly, or list your own brand at our 6% platform fee. 100% of platform net flows to Verse Capital.
A 12-month grant program funding 4 trans engineers into senior roles.
PAY THE DØLLS + STuDiØ ZØ in-house. DESERT ETHOS as a partner. More by invitation.
ENTER THE SHOP →6% on PTD-attributed sales only. Keep your Shopify, your customers, your fulfillment. Three integration tiers.
HOW IT WORKS →The donor covers the fee, so the recipient gets 100% of the gift. Stripe, fraud monitoring, payouts, page hosting. No tip prompts, ever.
List at paythedolls.com. You keep 94%. Bring your Shopify, keep your customers, keep your fulfillment. PTD brings the audience.
Full storefront, brand-setup help, fulfillment integrations, marketing surface. You keep 91%. Built from scratch with PTD.
PAY THE DØLLS™ is a queer marketplace and fundraising platform built by ZØ / Studio Zo LLC in New York. Built by DØLLs and queer creators. Ally brand partners welcome.
The name says the quiet part loud: pay the people who make the culture. With infrastructure that routes money directly to brands and creators — and keeps routing it.
Every platform fee flows to Verse Capital, which funds the next DØLL. The cycle compounds.
DJ. designer. yogi. technologist. artist. builder.
ZØ built PAY THE DØLLS because the infrastructure didn't exist. So she made one.
Browse the in-house brands plus partner listings. PTD's design system over Shopify's commerce backend. Every brand keeps its identity.
ENTER THE SHOP →Raise money for anything — art projects, medical costs, emergencies, dreams. 3% fee, donor covers it. Recipient gets 100%.
START A CAMPAIGN →Queer or ally brand on Shopify? List at paythedolls.com. 6% on sales we drive. Three integration tiers from $0 to full headless.
SEE THE TIERS →Every platform fee flows to Verse Capital — our fund that grants directly back to more DØLLs. The cycle compounds.
LEARN MORE →Queer creators — DØLLs especially — are some of the most innovative people in fashion, art, music, and culture. But the systems to sell, fund, and scale don't exist for them.
Mainstream platforms take 30–40%. Crowdfunding sites charge 5–8% and keep the float. Marketplaces optimize for volume, not community.
PAY THE DØLLS is a queer marketplace — DØLL-built, ally brand partners welcome. PTD's design system, Shopify's commerce reliability, and a 3-6-9 fee ladder priced to win.
100% of platform net flows to Verse Capital. The cycle compounds.
A world where queer creators have the same infrastructure as every other business. Where the money moves to the people who make the culture.
That's not a dream. That's a build.
PTD takes no profit margin on top of operating costs. Every dollar of platform net flows to Verse Capital and comes back as the next fundraise, the next partner brand, the next launch-a-store. The receipt goes on screen before the card is charged.